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1. 
Cover image for About face : the secrets of emotionally effective advertising
About face : the secrets of emotionally effective advertising
by 
Hill, Dan, 1959-
Format: 
Books
Publication Date 
2010
Excerpt: 
Advertising -- Research.
Available: Copies:
2. 
Cover image for Emotional branding : the new paradigm for connecting brands to people
Emotional branding : the new paradigm for connecting brands to people
by 
Gobé, Marc.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-d.html
Format: 
Books
Publication Date 
2001
Excerpt: 
Motivation research (Marketing)
Available: Copies:
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