Direct and interactive marketing / Sargeant, Adrian.

Direct and interactive marketing Sargeant, Adrian.

Global marketing : an interactive approach / Gillespie, Kate.

Services marketing : an interactive approach / Fisk, Raymond P.

Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI

Principles of marketing / Kotler, Philip, author.

Digital analytics for marketing / Sponder, Marshall, author.

Digital marketing in practice : design, implement and measure effective campaigns / Knight, Hanne

Nontraditional media in marketing and advertising / Blakeman, Robyn, 1958-

Marketing / Kotler, Philip, 1931-

Emarketing excellence : planning and optimizing your digital marketing / Chaffey, Dave, 1963-

Marketing concepts and strategies / Dibb, Sally, 1963-